Rabbeats

- 20
- 07
- by :rabbeatsweb
- 0
- Music for adverts, Music production, Music Culture
Crafting Music For International Advertising Campaigns: A Cross-Cultural Approach

International advertising campaigns are an increasingly common phenomenon in today's globalized world. These campaigns are designed to reach a global audience and promote products, services, or brands across different regions and cultures. However, crafting music for international advertising campaigns requires...
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- 08
- 07
- by :rabbeatsweb
- 0
- Music production, Interviews
An Interview with Stratos Diamantis, Co-Founder Rabbeats!

Meet Stratos Diamantis, the co-founder of Rabbeats in Athens, Greece. He is a renowned musician with a passion for composing music that speaks to the soul. His love for music began at a young age when he heard Jon Lord's...
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- 17
- 06
- by :rabbeatsweb
- 0
- Music for adverts, Music production, Influencer Marketing
The Role Of Music In Influencer Marketing & Social Media Ads

In recent years, social media has revolutionized the world of advertising, with influencer marketing becoming an increasingly popular strategy for brands to connect with consumers. As social media platforms have evolved, so too has the use of music in advertising....
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- 10
- 05
- by :rabbeatsweb
- 0
- Music for adverts, Music production, Content Creation, Collaboration
The Art of Collaboration in Music Production: Working with Ad Agencies and Clients

The music industry is a constantly evolving landscape that requires artists, producers, and professionals to adapt and innovate. One critical aspect that plays a significant role in the success of music projects is collaboration. The ability to work effectively with...
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- 04
- 05
- by :rabbeatsweb
- 0
- Music for adverts, 360 Audio, Tips & Tricks
Creating A 360 Audio Soundscape For Your Commercial: Tips And Tricks

A 360 Audio Soundscape is an immersive audio experience that creates a three-dimensional sonic environment around the listener. It allows the listener to feel like they are in the middle of the action, with sounds coming from all directions....
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- 12
- 04
- by :rabbeatsweb
- 0
- Music for adverts, Content Creation, 360 Audio
The Power Of 360 Audio: Why Your Next Ad Campaign Needs It

In today's digital landscape, businesses constantly seek new and innovative ways to engage their customers. One of the most effective strategies they can use is 360 audio, a form of 3D sound that creates an immersive listening experience. 360 audio...
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- 11
- 04
- by :rabbeatsweb
- 0
- Music production, Content Creation
Maximizing Impact – The Role Of Audio Post Production In Commercials

At Rabbeats, we believe that creating amazing sounds and tracks can influence your customer's purchasing behaviour. In this post, we would like to discuss a less-known process that is becoming the elephant in the room but is essential to filmmaking...
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- 28
- 02
- by :rabbeatsweb
- 0
- Music for adverts, Music production, Content Creation
How To Use Music When Creating Quality Content For Your Business

Music in content creation is a great way to help engage your audience and make them remember your business. Music can create emotion, set the tone, and convey messages that are not easily expressed through words alone. Here are some...
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- 24
- 02
- by :rabbeatsweb
- 0
- Insights, Music for adverts, Music production
How To Use Music & Sound Strategically In Hospitality?

Music and sound can be powerful tools in any hospitality setting. From restaurant atmospheres to hotel lobbies, carefully curated music playlists can create the perfect ambience for your guests. Incorporating sounds through speakers strategically placed throughout a space is also...
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- 14
- 01
- by :rabbeatsweb
- 0
- Sound and Branding, Audio Branding, Music production, Music Culture
How Can Brands Navigate Music Culture?

Music has become an integral part of modern culture, and it's no surprise that brands are eager to take advantage of the influence it can have. As a business, navigating music culture successfully requires equal parts strategy, research and creativity....
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- 12
- 01
- by :rabbeatsweb
- 0
- Sound and Branding, Music for adverts, Music production
The Importance of Music & Sound For FMCG

Music and sound are incredibly powerful tools that can influence how people feel, act, and think. Whether it's the sound of a catchy jingle or the steady beat to a song that causes you to dance involuntarily - music is...
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- 25
- 12
- by :rabbeatsweb
- 0
- Insights, Music production
Does Pigeonholing Affect the Music Industry?

When we have so much information at our fingertips and our pace is relentless, we are likely to read only the 'headlines’ rather than the whole content. In addition, entire stories, genres, and even people are reduced to mere summaries...
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- 23
- 12
- by :rabbeatsweb
- 0
- Music for adverts, Music production
What to consider when choosing music for your adverts

Setting the Scene When you're creating an ad, it's important to select music that will engage the viewer and help communicate your message. Choosing the right music for your ad can make or break your campaign. As we pinpointed in...
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- 17
- 11
- by :rabbeatsweb
- 0
- Insights
Royalty-Free Music Vs Direct Licensing: What’s the Difference?

Do you want to know how to avoid copyright claims for good? It goes without saying, but just to be on the safe side, when you’re looking to add music to your ads (or any audiovisual project), the first thing...
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- 31
- 10
- by :rabbeatsweb
- 0
- Insights
The power of music in advertising! Can your customers hear you?

Music, voice, and sound can affect the emotions of your target group and make your ad memorable. We have discussed this topic in our previous article (4 Insane, But True, Benefits of the Power of Sound in Branding) and we,...
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- 06
- 07
- by :admin
- 0
- Insights
Vangelis: The Composer that Disrupted the Music Industry

I was asked to give my thoughts and experience about an amazing musician whose brilliance combined layers of music (electronic and acoustic) and set a ‘universal mood’. It’s about the legendary and late Vangelis Papathanasiou … Back in 1978 (I...
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- 06
- 07
- by :admin
- 0
- Insights
Understanding Music Copyright, Licensing and Syncs

Owning the rights to a song can be quite knotty and the whole process puzzling… And boom!! Copyright, licensing, and syncs… What do they all mean? How are they different? Rabbeats has all the answers to your questions and shares...
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- 06
- 07
- by :admin
- 0
- Insights
4 Insane (But True) Benefits of The Power of Sound in Branding

Visual Brand vs Audio Brand A long time ago audio dominated the advertising industry and was the king. The development of television and the internet has now changed that! Yet, -- and it goes without saying -- in today’s cluttered...
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